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Velicious

Volactive ®UltraWhey
Velicious ™

Tasty food with the benefit of high protein

Volactive® UltraWhey Velicious is a specifically engineered whey protein concentrate powder that can be used in everyday products such as ice cream, baked goods, ready to drink shakes, smoothies, soups and many more.

It is high in protein and imparts a luscious creamy mouthfeel and delicious neutral dairy flavour, with no drying aftertaste. It has proved a great hit with a new fast growing audience: the Active Nutrition consumer.

A growing market for whey protein products

Active Nutrition consumers are looking for whey protein products to incorporate into their everyday diets. They want rewarding taste experiences and healthy products without chalky grainy textures or dry aftertaste.

In informal blind testing Active Nutrition consumers showed a preference for ice cream, smoothies and baked goods that contained Volactive® UltraWhey Velicious and loved the creamy texture and lack of aftertaste the product provides.*

*Independent exploratory research conducted by Cambridge Market Research - Aug 2017 (based on 2 qualitative focus groups)

Ease of use in your processes

Volactive® UltraWhey Velicious is the ideal ingredient for many applications. It can be processed at high temperatures, is easily dissolved in hot water and is suitable for use in acidic products such as fruit smoothies. It can be added to existing recipes with minimal reformulation. Whether it is in smoothies, ready to drink shakes, soup, cookies or ice cream, to name but a few, it is the perfect versatile, high-quality solution for developing tasty high protein products. We have an expert R&D application team who are happy to advise you on creating high protein, delicious products with Volactive® UltraWhey Velicious